The Canonical Tag Can Save You from the Duplicate Content Monster
How the very useful rel="canonical" tag solves many common SEO problems that exist around duplicate content issues.
View ArticleGoogle's Panda Update Hits the UK: Early Winners & Losers
Some of the writing on this site is suspect, and it looks like this site has major scraping issues.wakoopa.com (-98.13 percent) This is a monitoring site the "creates digital DNA of today's consumers.
View ArticleGoogle Panda Update Recovery
After making their site better for users and Google, OneWayFurniture.com still isn't reporting a full recovery, but it is now seeing higher organic rankings and search referrals of late - and we've...
View ArticleWill Author Markup Help Google's Scraper Problem?
Post-Panda, scrapers are outranking content creators. Will Google's new code help publishers definitively identify themselves as the authoritative author of their published work?
View ArticleDilbert: Scratching Google's Back on Black Hat SEO Awareness
Black hat SEO tactics are no laughing matter, but that hasn't stopped established comic strip Dilbert from poking fun. Two recent Google-centric strips may even help raise awareness of black hat SEO...
View ArticleGoogle Panda 6 Months Out Still Has People Baffled
Panda has created a scenario where publishers who don't embrace SEO are condemned to feel the sting of what happens when they don't. SEO DOES WORK but you can't rely on your father's methods anymore...
View ArticleGoogle+ Wins When Spammers Win
As with any Google property, marketers looking to use/abuse the system are often faster than Google at finding loopholes. Is it in Google's best interests to stop Google+ abuse, or should they simply...
View ArticleThe 7 Principles of Bulk Outreach for Link Building
Your task: to build lists of relevant prospects and their contact info, then create an offer that will get these prospects to respond to you and take action that will lead to a link, social...
View ArticleGoogle Penalty or Algorithm Change: Dealing With Lost Traffic
There is nothing worse for a webmaster/site owner than to wake up one day and find Google Armageddon has taken out all of their site's rankings and traffic. This framework should help you keep your...
View ArticleNegative SEO: Looking for Answers from Google
It seems we're finally starting to see more of what many have suspected: that others can indeed affect your rankings with bad links – otherwise known as negative SEO. And this time it's going to be...
View ArticleLife After Google Penguin – Going Beyond the Name
Don't try too hard to look for dates and names of updates. Rather, look more to the effects as Google’s algorithm evolves so you can adapt accordingly. What really matters is that Google is looking...
View ArticleHarvesting Questions for Content Ideas
Using popular questions to fuel content ideation is one way to unearth keyword ideas. So where and how do you find popular questions for your niche to build content around? Here are some ideas, which...
View Article15 Helpful Link Building Tools
Using tools is a necessity for client link building. But how, why, when and who should use them? What follows is a list of some awesome link building tools you can use day in and day out for guest...
View ArticleImproper URLs: It’s Much More than Just a Page Name!
The process of creating a great URL doesn’t start at the end of the URL but at the beginning with the folder structure of the site. It's important to show a search engine as well as a user the...
View ArticleCan You Identify Link Networks & Bad Neighborhoods?
Worried about getting links from (or linking out to) websites that might look suspicious? We aim to find out if it’s possible to identify bad link neighborhoods without the tools and processing power...
View ArticleGoogle SUX
Google has changed not only the SERP itself, but also the Google page intent, the links, the way it even collects data; but what does that mean for site owners? Whether you know it or not yet,...
View ArticleAlgorithm Updates, Duplicate Content & A Recovery
The following story shows why it's important to know where your SEO client’s or company’s content originated if it precedes your involvement with site SEO efforts. Learn how eliminating duplicate...
View ArticleHow to Quickly Identify Duplicate Content With a Site Crawl
This article is a simple breakdown of how to go about using a SEO site crawler to quickly identify duplicate content. Screaming Frog is definitely one of the most popular/powerful scrapers and it is...
View ArticleFacebook Claims Site Scraper Responsible for Leak of 1 Million User Emails
Facebook claims a site scraper was responsible for selling a list of 1 million user login emails, though many of the emails are unpublished on Facebook. Already, user identities are being reconstructed.
View ArticleSEW Weekly: Successful In-House SEO Strategy & Google Paid Search Updates
What happened on SEW weekly last week? Special guests from AOL and Covario shared tips and tricks for more effective in-house SEO; show hosts discussed the leak of 1.1 million Facebook user IDs and...
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